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Friday, July 4, 2008
Marketing a Pediatric Practice
Contractor or Employee
Internet Statistics
neighborhood marketing
Film/entertainment industry
Public Relations for Mid-sized Airport
Looking for experienced AE's
 
   
More Profitable Agency Traffic and Workflow
August 5, 2008
Chicgo, IL

The Estimating, Production, Billing and Agency Finances Workshop
August 6, 2008
Chicago, IL

Complete Media Skills Workshop (for People Who Aren’t Media Specialists)
August 7, 2008
Chicago, IL

A Complete Guide to Account Service
September 23, 2008
Atlanta, GA

Account Planning and Strategic Planning for Smaller Agencies
September 24, 2008
Atlanta, GA

Writing Winning Proposals, Giving Winning Pitches
September 25, 2008
Atlanta, GA

 
dgs Marketing Engineers
Indianapolis, IN
 
 

Have a Safe and Joyous Fourth!

Second Wind will be closed Friday for the Fourth of July holiday. We wish all members and guests a safe and glorious Fourth. We’ll be back Monday for the start of the new quarter with fresh news and content. Go easy on the hot dogs, and enjoy the local fireworks. Happy birthday, USA!
 
 
  Welcome Second Wind Visitors!
 
Thank you for visiting Second Wind Online, the powerful information resource designed to help smaller and midsize advertising, graphic design, marketing, interactive and public relations firms BE better. Here you’ll find the necessary tools, information, guidance and leverage you need to move your business to the next level. To learn more about how Second Wind membership can help your business BE better, please review What is Second Wind? Visitors may access our FREE content in the Knowledge Base, sign up to receive the monthly Wind-e e-zine or request our RSS feed. Also, browse our training publications, or register for seminars and webinars. Or, if you’re interested in membership, Join Today. Your account will be activated immediately. We look forward to helping your agency BE Better!

If your agency is already a member of Second Wind and you need help with site registration, please contact support@secondwindonline.com.

 
 
  Certified Agency Operations School Coming in August!
 
If it’s August, we must be in Chicago… and this year, Second Wind Seminars offers Certified Agency Operations School on August 5, 6 and 7, 2008. Three important one-day seminars—More Profitable Traffic and Workflow, The Estimating, Billing and Agency Finances Workshop, and Complete Media Skills Workshop (for People Who Aren’t Media Specialists)—comprise this valuable basic training opportunity. Members, use your Supersaver Vouchers! Register now!
 
 

Maturing Social Networking Sites Seek a More Mature Audience
by John Putney

The New York Times, the International Herald Tribune and others have recently reported on an upsurge in social networking site start-ups targeting older adults:

  • The 78 million Boomers outnumber teenagers three t... read more 

 
 

Is it Just My Agency?
The 3 “Cs” to Successful Pipeline Building: Consistency, Consistency, Consistency

by Mark Sneider

Too many agencies prospect in fits and spurts.
Too many agencies are terrible at marketing themselves.
Too many agencies don’t take the time to build an organized new business process.

Winning new... read more 

 
 
  New Business Advantage Report – Insurance Agencies
 
Marketplace partner Tweed-Weber, Inc. and Second Wind have published a unique report studying the marketing service requirements and preferences of US insurance agencies. This New Business Advantage Report is specifically designed for agencies and related businesses pursuing opportunities in the insurance agency marketplace. The 43-page report, The Advertising and Marketing Practices of Insurance Agencies, addresses a variety of key issues, including US market size, industry trends, advertising and marketing budgets, how agencies partner in this category, and projected service needs and preferences. Learn more or order…
 
 
 
 
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