Industry Ad Spending Analysis

Using SIC codes, industry ad spending reports provide average industry ratios, including advertising as a percentage of sales; advertising as a percentage of margin; and the trend from last year to this year. This information is very useful when determining how much clients or prospects should spend on their advertising budget.

$50 per industry

Company/Brand Ad Spending Analysis

Ad spending data for thousands of companies and brands is available to Second Wind members through an exclusive cost-savings program with TNS Media Intelligence. To learn more about this amazing program, please review our progam overview. Or, contact Laurie Mikes at 610-374-9093 and she will provide the program details, sample reports and pricing.

Creative Samples

In addition to tracking advertising expenditures, Second Wind can provide creative samples on a competitor-by-competitor basis. Samples are available for magazine, TV, Internet, outdoor and radio advertising. Contact us to determine which samples are available for your competitors.

Viewing competitive creative is important in developing a client’s advertising positioning and execution style. This service ensures that you have the most current samples available.

Contact Second Wind Research for an estimate.