In addition to the Annual Agency Survey, Second Wind conducts a bi-annual Production Pricing Survey.
Covering more than forty types of projects, this survey is useful for production, estimating and account service personnel as they deal with the daily business of preparing estimates for clients. This survey also helps you assess how competitive your price structure is as measured against other agencies similar in size and activities. Data is based on 120 responding agencies.
- Print Ads by Size and Type
- Outdoor/Billboards Traditional and Digital
- Print Collateral from Brochures to Catalogs
- TV and Radio Spots
- Video Production by Length
- Marketing Plan Writing
- Digital Production of Banners, Websites, Social Media, Newsletters, Magazines
- Brand Development
- Name/Tagline Development
- Logo Development
- PR Releases and Feature Stories
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