Devaney Scores AMA Marketing Excellence Award

In March, Devaney & Associates, Owings Mills, MD, carried home the 2017 Best Digital Marketing Campaign award from the American Marketing Association of Baltimore’s Marketing Excellence Awards. The agency’s campaign for Carroll Hospital, “Don’t Guess,” humorously promoted annual checkups as the best way to get accurate information in a world of fake news, gossip and internet self-diagnosis. The campaign delivered impressions far in excess of expectations, and post-campaign activity remained high as many visitors returned for more information.