Pulsar Builds Business Around #DoingAWorldofGood

Claiming a niche or core competency is a great way to position your agency as distinct from competitors. Pulsar Advertising, Washington, DC, works across a variety of industries and categories, but each client is working to solve global problems, including air and water pollution, urban traffic congestion, transit/commuting, and public policy issues. The agency has carved out #DoingAWorldofGood as their brand focus, and completed a year-long recognition campaign for small community unsung heroes around the world as part of their 25^thanniversary celebration.