People seldom like to think about the impact of a disaster or crisis on their business. It is human nature to optimistically ignore that possibility until it hits square in ...
Surviving a Sudden Storm: Best Practices Prepare Your Agency for Crisis
Take Me Out to the Ballpark: An Estimating System That Works
"Harry, I need a brochure done quickly. How much do you think it will cost? Just give me a ballpark figure."
Those words have cost agencies a lot of money ...
read moreWhere Has All the Money Gone?
Wise old business sages often advise, “Look for how the money moves in a deal. If you can follow it, you will be able to truly understand what is happening ...
read moreDo You Need Professional Liability Insurance?
Professional Liability Insurance, (commonly called Errors and Omissions [E&O] coverage in the agency business) is designed for people who represent themselves to the public as possessing special skills in ...
read moreProfit Rich, Cash Poor? It’s Time for an Audit
Want to hear a horror story? One of our members was “cash poor” for several years. Neither the owner nor his accountant could understand why the agency was so busy ...
read moreThe Price Is Right?
I work constantly with agencies that are smack in the middle of pricing issues. It seems that no matter what price they assign to a project, it is never low ...
read moreIs There An Ideal Mix Of Accounts In Your Agency
It’s a good question: most agencies have an account mix that is far from ideal. Frequently, a single account controls the life of any given agency—a “gorilla,” if ...
read moreWhat the Most Successful Agencies Do Every Day
Over the years, we've had many conversations with agency owners and managers about efficient and effective operations. One thing we've noticed is a pattern of success in the ...
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