For many small ad agency owners and principals, the abrupt ...
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Your Ad Agency Got an SBA Relief Loan - Now What?
5/20/2020
Per our Small Agency Financial Assistance Survey of Second Wind ...
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It’s an Ad Buyer’s Market… But What Does One Advertise?
5/13/2020
That’s the dilemma for many businesses, and their ad ...
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They’re Not Cubicles, They’re Cocoons: Workspace Innovations
5/13/2020
In recent years, we’ve been rethinking open-plan offices because ...
read moreMay 7, 2020: SBA Stops Accepting New EIDL Applications
5/7/2020
The Washington Post today reported that the Small Business Administration ...
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What Can Ad Agencies Do to Retain Employees In the Midst of COVID-19?
5/5/2020
UK trade publication DesignWeek surveyed its readers to get a ...
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Media and Ad Spending Cuts Signal Ad Industry Impacts
5/5/2020
Emarketer reported that marketers were reducing or delaying campaigns and ...
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Principals Also Need to Take Care of Themselves in a Crisis
4/28/2020
As business owners, small ad agency principals are being severely ...
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Client Management During the Coronavirus Crisis
4/28/2020
The COVID-19 crisis will challenge us in ways we could ...
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U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27
4/24/2020
In an extraordinary session where members attempted to practice social ...
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U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding
4/22/2020
On Tuesday, April 21, the U.S. Senate voted additional ...
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Mobile Conquesting Address Targeting: A Strong Contender When Adjusting Current Media Plans
4/21/2020
The COVID-19 pandemic has caused a consumer shift like no ...
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SBA Paycheck Protection Program Update, April 17, 2020
4/17/2020
On Thursday, April 16, the Small Business Administration announced that ...
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Taking Care of Your People During a Crisis
4/16/2020
Every day since the COVID-19 virus began to spread, we ...
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Will Consumer Shopping Behavior Change For Good?
4/16/2020
The marketing and advertising industry have long embraced the study ...
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SBA COVID-19 Relief Loan Program Requires Patience
4/13/2020
Small businesses, including many smaller ad agencies, creative studios and ...
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Vince Dong Recommends Agency Financial Managers Run a “Hurry-Up Offense”
4/13/2020
Second Wind COO Laurie Mikes spoke with our good friend ...
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Ad Agencies Adapt to Work-From-Home, Express Concerns
4/13/2020
While many advertising agencies and marketing firms routinely use remote ...
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Management Is Not the Same Thing as Leadership
4/13/2020
Over many years of working with and consulting for smaller ...
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How Marketers Can Use Crises to Build Trust and Brand Reputation
4/7/2020
As the coronavirus crisis escalated across the western world, Digiday ...
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Second Wind
1424 Penn Ave.
PO Box 6284
Wyomissing, PA 19610
P: 610-374-9093
info@secondwindonline.com
© 2018 Second Wind
1424 Penn Ave.
PO Box 6284
Wyomissing, PA 19610
P: 610-374-9093
info@secondwindonline.com
© 2018 Second Wind
