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MOST RECENT

Human Resources

Hire and Hire: How Do You Navigate a Candidate’s Market?

Jack Henke
6/16/2022

We’ve never been here before. Over the history of ...

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To Hire People, You Need to Talk to Candidates

Deborah Budd
5/24/2022

At Second Wind, we assist many agencies seeking job candidates ...

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Culture Doesn’t Happen According to a Plan

Deborah Budd
5/17/2022

We write often about the importance of a strong agency ...

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Your Agency, Your People: Making Your Workplace Happy, Healthy and Safe

Second Wind
5/11/2022

Most of us who’ve been in the business world ...

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Ten Things Every Employer Deserves

Second Wind
5/11/2022

The employer-employee relationship is a two-way street. Just as employees ...

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Use the Monthly BYOC to Improve Agency Performance

Second Wind
4/6/2022

Many smaller agency owners are so wrapped up in day-to-day ...

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How’s Your Leadership Growing?

Second Wind
3/11/2022

It is a well-established fact that agencies with better leadership ...

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Put the Employees First

Second Wind
2/22/2022

David Ogilvy once said that all his agency’s assets ...

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Four Essentials for Better Agency Management

Beth James
10/13/2021

We’ve written a lot about finding the right people ...

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Benefits of Employee Testing

The Benefits of Employee Testing

Jeremy Mullen
8/31/2021

To properly value your workforce, you need strong insight into ...

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Instead of Engagement, Focus on Trust, Purpose and Heart

Deborah Budd
7/14/2021

Engagement.It’s a word we throw around like it ...

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Be a Mentor, Not a Boss: Welcoming Younger Workers to the Agency

Deborah Budd
6/21/2021

Countless articles discuss coaching and mentoring, work attitudes and differing ...

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The ROI of Trust: The HR Benefits of High-Trust Organizations

Deborah Budd
5/17/2021

As you set your advertising agency’s culture goals, it ...

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Building an Organization That Helps Employees Stay—and Lead

Deborah Budd
5/12/2021

Unhappy employees either quit and leave, or they quit and ...

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EQ, Empathy and Client Relationships in the Ad Agency Biz

Deborah Budd
4/9/2021

One of the best things about the smaller ad agency ...

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Planning to Hire: Assessing Talent Needs, Budgets and Recruiting To-Dos

Deborah Budd
3/29/2021

For most smaller advertising agencies and marketing firms, hiring is ...

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Should Your Successor Be Just Like You?

Deborah Budd
3/25/2021

Letting go of your baby is part of the succession ...

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Recruiters Beware: Algorithms Tend to Learn Discrimination

Deborah Budd
3/12/2021

Are you using social media or other online platforms for ...

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Values and Integrity Are Not Static States

Values and Integrity Are Not Static States

Second Wind
10/22/2020

The film, “A Beautiful Day in the Neighborhood,” tells the ...

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PTO vs. Sick Days: Signaling Trust, Managing Negative Behavior

PTO vs. Sick Days: Signaling Trust, Managing Negative Behavior

Deborah Budd
9/29/2020

PTO (paid time off) has become the dominant policy among ...

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