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STANDING OUT IN
A CROWDED INDUSTRY


A great course for agency principals, creatives,
and new business people.


 

Dates & Details

August 12, 2025
1:00 - 3:00 p.m. ET

Virtual Training: Includes live presentation, discussion, and Q&A 

Pricing

Members: $240 per person
Non-Members: $340 per person

WHAT YOU WILL LEARN

It’s noisy out there and for smaller agencies, getting noticed can feel like an uphill battle. This seminar is all about helping you stand out with a message that resonates. We’ll cover ways to position your agency, find your voice, and create an experience that makes clients want to come back and bring their friends. 

You’ll walk away with practical tools to clarify what makes you different and how to show it off confidently. Whether you're trying to attract better clients or just tighten up your brand, you’ll leave with a clear plan and a little more swagger.

KEY TAKEAWAYS

  • Gain clarity on what truly makes you different beyond “great service” or “creative work.”
  • Define and own a positioning that sets your agency apart.
  • Audit your competitors and spot the gaps your agency can own.
  • Learn a simple framework to niche down without boxing yourself in.
  • How to sharpen your messaging across your website, social media, and outreach.
  • Turning case studies and client love into compelling proof of value.
  • Boost your visibility with small, consistent marketing moves that add up.
  • How to use content and thought leadership to punch above your weight.
  • Say “no” more often and watch your brand get clearer.