We heard an interesting fact from an agency principal not long ago. He said that his ad agency had been losing about $100,000 per ...

One of our long-time members called to say their ad agency lost their last three pitches. They asked Second Wind to investigate, so we sent ...

Pitching and making presentations can be the most intimidating part of working in the ad agency and design business. You can have great confidence in ...

In our end-of-year review, we checked to see which articles attracted the most readers last year. Here are the topics that received the most clicks ...

In the fifth annual Agency New Business Thought Leader Survey, the new business solutions provider RSW/US had five agency new business directors ask questions ...

Recently, a number of agency principals have told me that they have not had success hiring new business people, or “developers” as I like to ...

Great networking means creating relationships that will last your entire career. But how do you make it more fun and less work?

Here are five ...

I try my best to avoid those parts of the grocery store (more on this shortly) where the fatty/sugary/salty packaged foods blamed for ...

Data is wonderful when it keeps confirming an important finding. The finding in this case is that ad agencies have a better chance of winning ...

A well-maintained database of your ad agency prospecting list is one of the most important new business tools you can have. It brings order to ...