logo

MOST RECENT

Agency Culture

Building Your Ad Agency on Values

Deborah Budd
4/8/2021

In today’s corporate world, it is trendy to brandish ...

read more

How to Maintain Your Agency’s Culture During a Pandemic

Jessica Butler
2/11/2021

You may have read the title of this article and ...

read more

Second Wind’s Must-Read Books for Advertising Agency People

Second Wind
2/9/2021

Recently, an agency principal called with an unusual request. He ...

read more
Bye, Bye Love: How to Retire and Pass on Your Wisdom

Bye, Bye Love: How to Retire and Pass on Your Wisdom

Second Wind
11/4/2020

As soon as you determine your end date for leaving ...

read more
Values and Integrity Are Not Static States

Values and Integrity Are Not Static States

Second Wind
10/22/2020

The film, “A Beautiful Day in the Neighborhood,” tells the ...

read more
New Business Confidentiality is a Matter of Ethics

New Business Confidentiality is a Matter of Ethics

Deborah Budd
7/30/2020

Every day, I read stories about ethical line-crossing that make ...

read more
Lean on Your Informal Agency Leaders to Reopen

Lean on Your Informal Agency Leaders to Reopen

Deborah Budd
6/10/2020

Small agency owners are preparing to reopen after shutdowns in ...

read more
How Toxic Cultures Happen

How Toxic Cultures Happen

Deborah Budd
2/28/2020

Avoiding hiring toxic individuals is one way to protect your ...

read more