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MOST RECENT

Business Planning/Management

The ROI of Trust: The HR Benefits of High-Trust Organizations

Deborah Budd
5/17/2021

As you set your advertising agency’s culture goals, it ...

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Are You a Boss or a Leader?

Deborah Budd
4/15/2021

What comes to mind when I say the word “boss ...

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Planning to Hire: Assessing Talent Needs, Budgets and Recruiting To-Dos

Deborah Budd
3/29/2021

For most smaller advertising agencies and marketing firms, hiring is ...

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Should Your Successor Be Just Like You?

Deborah Budd
3/25/2021

Letting go of your baby is part of the succession ...

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You Need a Successor

To Have a Succession Plan, You Need a Successor

Deborah Budd
3/11/2021

Many an ad agency owner flies solo all through his ...

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Is There An Ideal Mix Of Accounts In Your Agency

Second Wind
2/9/2021

It’s a good question: most agencies have an account ...

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What's the Plan? Agency Business Planning

Second Wind
1/19/2021

I remember well how, as each year waned, my agency ...

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Reflections on Leading a Team During a Crisis

Kimberly Kane
1/14/2021

Some of my earliest memories include running on the beach ...

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To Ask or Not To Ask for Forgiveness (for the PPP)

Jessica Butler
12/7/2020

This year has been one for the books, for many ...

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Bye, Bye Love: How to Retire and Pass on Your Wisdom

Bye, Bye Love: How to Retire and Pass on Your Wisdom

Second Wind
11/4/2020

As soon as you determine your end date for leaving ...

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What’s Your Core Competency? Simplify to Grow

Deborah Budd
9/9/2020

Claiming an area of focus has long been an advertising ...

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mployee Career Planning Helps Find Your Next Agency Owners

Employee Career Planning Helps Find Your Next Agency Owners

Deborah Budd
9/9/2020

We’ve written from time to time about using employee ...

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Consultants Can’t Do Their Jobs Unless You Let Them

Consultants Can’t Do Their Jobs Unless You Let Them

Deborah Budd
8/20/2020

Ad agencies, like many other kinds of businesses, hire consultants ...

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New Business Confidentiality is a Matter of Ethics

New Business Confidentiality is a Matter of Ethics

Deborah Budd
7/30/2020

Every day, I read stories about ethical line-crossing that make ...

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Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Deborah Budd
7/20/2020


When you’re up to your ass in alligators, it ...

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You Want to Reopen: Can You Keep Employees Safe In-Office?

You Want to Reopen: Can You Keep Employees Safe In-Office?

Deborah Budd
7/14/2020

First, the bad news…

With the U.S. economy in ...

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Senate Votes a 5-Week Extension to Paycheck Protection Program

U.S. Senate Votes a 5-Week Extension to Paycheck Protection Program

Second Wind
7/1/2020

As the month of June ended, the U.S. Senate ...

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If You Have to Consider Layoffs… Five Factors to Consider

If You Have to Consider Layoffs… Five Factors to Consider

Deborah Budd
6/24/2020

Per a June 2 2020, forecast from Forrester, the U ...

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SBA/PPP Relief Loans Granted New Terms and Extensions

SBA/PPP Relief Loans Granted New Terms and Extensions

Second Wind
6/5/2020

Of the several emergency relief bills enacted by Congress in ...

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How a Consumer Confidence Slump Is Altering Spending

How a Consumer Confidence Slump Is Altering Spending

Deborah Budd
6/3/2020

We thought the Great Consumer Society was dead in 1987 ...

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