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Business Planning/Management

You Want to Reopen: Can You Keep Employees Safe In-Office?

You Want to Reopen: Can You Keep Employees Safe In-Office?

Deborah Budd
7/14/2020

First, the bad news…

With the U.S. economy in ...

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Senate Votes a 5-Week Extension to Paycheck Protection Program

U.S. Senate Votes a 5-Week Extension to Paycheck Protection Program

Second Wind
7/1/2020

As the month of June ended, the U.S. Senate ...

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If You Have to Consider Layoffs… Five Factors to Consider

If You Have to Consider Layoffs… Five Factors to Consider

Deborah Budd
6/24/2020

Per a June 2 2020, forecast from Forrester, the U ...

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SBA/PPP Relief Loans Granted New Terms and Extensions

SBA/PPP Relief Loans Granted New Terms and Extensions

Second Wind
6/5/2020

Of the several emergency relief bills enacted by Congress in ...

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How a Consumer Confidence Slump Is Altering Spending

How a Consumer Confidence Slump Is Altering Spending

Deborah Budd
6/3/2020

We thought the Great Consumer Society was dead in 1987 ...

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Forget Human Resources - Manage by Being Human

Deborah Budd
5/20/2020

For many small ad agency owners and principals, the abrupt ...

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Your Ad Agency Got an SBA Relief Loan - Now What?

Second Wind
5/20/2020

Per our Small Agency Financial Assistance Survey of Second Wind ...

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May 7, 2020: SBA Stops Accepting New EIDL Applications

Second Wind
5/7/2020

The Washington Post today reported that the Small Business Administration ...

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Principals Also Need to Take Care of Themselves in a Crisis

Principals Also Need to Take Care of Themselves in a Crisis

Deborah Budd
4/28/2020

As business owners, small ad agency principals are being severely ...

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U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

Second Wind
4/24/2020

In an extraordinary session where members attempted to practice social ...

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U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

Second Wind
4/22/2020

On Tuesday, April 21, the U.S. Senate voted additional ...

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SBA Paycheck Protection Program Update

SBA Paycheck Protection Program Update, April 17, 2020

Second Wind
4/17/2020

On Thursday, April 16, the Small Business Administration announced that ...

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Taking Care of Your People During a Crisis

Taking Care of Your People During a Crisis

Deborah Budd
4/16/2020

Every day since the COVID-19 virus began to spread, we ...

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SBA COVID-19 Relief Loan Program Requires Patience

SBA COVID-19 Relief Loan Program Requires Patience

Second Wind
4/13/2020

Small businesses, including many smaller ad agencies, creative studios and ...

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Agency Financial Managers Run a “Hurry-Up Offense”

Vince Dong Recommends Agency Financial Managers Run a “Hurry-Up Offense”

Second Wind
4/13/2020

Second Wind COO Laurie Mikes spoke with our good friend ...

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Ad Agencies Adapt to Work-From-Home, Express Concerns

Ad Agencies Adapt to Work-From-Home, Express Concerns

Deborah Budd
4/13/2020

While many advertising agencies and marketing firms routinely use remote ...

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Management Is Not the Same Thing as Leadership

Management Is Not the Same Thing as Leadership

Deborah Budd
4/13/2020

Over many years of working with and consulting for smaller ...

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Small Business Relief Included in $2 Trillion Coronavirus Emergency Package

Second Wind
3/26/2020

The day after the U.S. Senate passed an emergency ...

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Coronavirus Business Impacts: How Should Ad Agencies Respond?

Coronavirus Business Impacts: How Should Ad Agencies Respond?

Deborah Budd
3/17/2020

We’ve been thinking a lot about the Steven Soderburgh ...

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Is Your Business Prepared for A Pandemic?

Is Your Business Prepared for A Pandemic?

Second Wind
2/28/2020

Business continuity planning is a vital strategy that many smaller ...

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