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Business Planning/Management

What’s Your Core Competency? Simplify to Grow

Deborah Budd
9/9/2020

Claiming an area of focus has long been an advertising ...

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mployee Career Planning Helps Find Your Next Agency Owners

Employee Career Planning Helps Find Your Next Agency Owners

Deborah Budd
9/9/2020

We’ve written from time to time about using employee ...

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Consultants Can’t Do Their Jobs Unless You Let Them

Consultants Can’t Do Their Jobs Unless You Let Them

Deborah Budd
8/20/2020

Ad agencies, like many other kinds of businesses, hire consultants ...

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New Business Confidentiality is a Matter of Ethics

New Business Confidentiality is a Matter of Ethics

Deborah Budd
7/30/2020

Every day, I read stories about ethical line-crossing that make ...

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Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Deborah Budd
7/20/2020


When you’re up to your ass in alligators, it ...

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You Want to Reopen: Can You Keep Employees Safe In-Office?

You Want to Reopen: Can You Keep Employees Safe In-Office?

Deborah Budd
7/14/2020

First, the bad news…

With the U.S. economy in ...

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Senate Votes a 5-Week Extension to Paycheck Protection Program

U.S. Senate Votes a 5-Week Extension to Paycheck Protection Program

Second Wind
7/1/2020

As the month of June ended, the U.S. Senate ...

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If You Have to Consider Layoffs… Five Factors to Consider

If You Have to Consider Layoffs… Five Factors to Consider

Deborah Budd
6/24/2020

Per a June 2 2020, forecast from Forrester, the U ...

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SBA/PPP Relief Loans Granted New Terms and Extensions

SBA/PPP Relief Loans Granted New Terms and Extensions

Second Wind
6/5/2020

Of the several emergency relief bills enacted by Congress in ...

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How a Consumer Confidence Slump Is Altering Spending

How a Consumer Confidence Slump Is Altering Spending

Deborah Budd
6/3/2020

We thought the Great Consumer Society was dead in 1987 ...

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Forget Human Resources - Manage by Being Human

Deborah Budd
5/20/2020

For many small ad agency owners and principals, the abrupt ...

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Your Ad Agency Got an SBA Relief Loan - Now What?

Second Wind
5/20/2020

Per our Small Agency Financial Assistance Survey of Second Wind ...

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May 7, 2020: SBA Stops Accepting New EIDL Applications

Second Wind
5/7/2020

The Washington Post today reported that the Small Business Administration ...

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Principals Also Need to Take Care of Themselves in a Crisis

Principals Also Need to Take Care of Themselves in a Crisis

Deborah Budd
4/28/2020

As business owners, small ad agency principals are being severely ...

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U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

Second Wind
4/24/2020

In an extraordinary session where members attempted to practice social ...

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U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

Second Wind
4/22/2020

On Tuesday, April 21, the U.S. Senate voted additional ...

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SBA Paycheck Protection Program Update

SBA Paycheck Protection Program Update, April 17, 2020

Second Wind
4/17/2020

On Thursday, April 16, the Small Business Administration announced that ...

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Taking Care of Your People During a Crisis

Taking Care of Your People During a Crisis

Deborah Budd
4/16/2020

Every day since the COVID-19 virus began to spread, we ...

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SBA COVID-19 Relief Loan Program Requires Patience

SBA COVID-19 Relief Loan Program Requires Patience

Second Wind
4/13/2020

Small businesses, including many smaller ad agencies, creative studios and ...

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Agency Financial Managers Run a “Hurry-Up Offense”

Vince Dong Recommends Agency Financial Managers Run a “Hurry-Up Offense”

Second Wind
4/13/2020

Second Wind COO Laurie Mikes spoke with our good friend ...

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