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Business Planning/Management

Second Wind’s Most-Read Articles of 2019

As a Decade Ends, Second Wind’s Most-Read Articles of 2019

Second Wind
12/30/2019

With the distractions of an impeachment cancelling out pretty much ...

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Planning to Meet Next Year's Challenges

Planning to Meet Next Year's Challenges

Second Wind
12/12/2019

Another year is racing to a close. It’s time ...

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Another Recession? How to Prepare for Hard Times

Another Recession? How to Prepare for Hard Times

Second Wind
11/21/2019

With US financial markets taking a frequently disconcerting roller-coaster ride ...

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DOL (At Last) Issues Updated Overtime Eligibility Rules

DOL (At Last) Issues Updated Overtime Eligibility Rules

Second Wind
10/15/2019

We’ve all been a bit distracted by the pending ...

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Agency Financial Management Tips

Agency Financial Management Tips: A Refresher Course

Second Wind
9/11/2019


Red Alert! Second Wind’s Annual Survey Raises Alarms

As ...

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Valuation: Make Sure You Deal With This First

Valuation: Make Sure You Deal With This First

Second Wind
7/9/2019

Here’s a war story. Two partners started an agency ...

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Hiring Future Leaders

Hiring Employees vs. Hiring Future Leaders

Deborah Budd
6/25/2019

Obviously, a potential successor needs a different set of qualifications ...

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Make Green Behavior a Year-Round Effort

Make Green Behavior a Year-Round Effort

Deborah Budd
4/17/2019

Whether or not you believe in climate change or global ...

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Come Fly With Me

Come Fly With Me: Why AMS Systems Should Adapt to Users

Deborah Budd
4/2/2019

We often hear from ad agency managers regarding the difficulty ...

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Manage Uncontrolled Growth

How Do You Manage Uncontrolled Growth?

Deborah Budd
2/15/2019

We should all have such a problem, right? Yet it ...

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A Volatile Economy

Blood in the Streets: A Volatile Economy Signals Opportunity

Second Wind
1/8/2019

Nathan Rothschild of the great European banking family is supposed ...

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Report Write Offs

Why Ad Agencies Need to Report Their Write-Offs

Vincent G. Dong, CPA, CA
12/18/2018

What’s the big deal about write-offs? No one sees ...

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Not Just Survive

How to Succeed, Not Just Survive

Tony Mikes
12/5/2018

A friend who owns a smaller ad agency (currently 13 ...

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You Need a Successor

To Have a Succession Plan, You Need a Successor

Deborah Budd
11/27/2018

Many an ad agency owner flies solo all through his ...

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Client Profit & Losses

Are You Analyzing Client Profit and Losses (P&Ls)?

Vincent G. Dong
10/31/2018

I visited an agency earlier this year and was intrigued ...

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Reversing the Polarity

Reversing the Polarity: Managing Workplace Change Resistance

Deborah Budd
10/24/2018

I recently read Jonathan Haidt’s The Righteous Mind, a ...

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Take Time to Think

Why Ad Agency Leaders Need to Take Think Time

Deborah Budd
9/12/2018

Think of your brain as a muscle. Regular exercise keeps ...

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Accounting ROI

What Is Your Accounting ROI? Ten Reasons Why an AMS Is Your Best ROI Tool

Vincent G. Dong
8/14/2018

How many ad agency owners have asked about the return ...

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Business Plan

Does Your Agency Have a Business Plan?

Tony Mikes
7/5/2018

Ad agencies and marketing firms sell planning as a service ...

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