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MOST RECENT

Business Planning/Management

Another Recession? How to Prepare for Hard Times

The "R-Word"

Jack Henke
6/20/2022

Recession. Many Second Wind members vividly remember “The Great Recession ...

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Six Things Successful Agencies Do To Grow

Second Wind
6/7/2022

Over our long career in this business, we have learned ...

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What the Most Successful Agencies Do Every Day

Second Wind
3/24/2022

Over the years, we've had many conversations with agency ...

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How’s Your Leadership Growing?

Second Wind
3/11/2022

It is a well-established fact that agencies with better leadership ...

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Business Owner Seeks Partner, Heir…

Second Wind
2/8/2022

Succession planning is a bit like a lonely-hearts ad. We ...

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Your Employees Can Buy You Out, Even If They Have No Money

Second Wind
1/26/2022

Recently, we worked with an agency president on his retirement ...

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Agency Stress Test

Second Wind
1/10/2022

Let''s be honest, the past two years have been ...

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Let’s Start the New Year Right

Second Wind
1/7/2022

Agency business planning is something we at Second Wind talk ...

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Planning to Meet Next Year's Challenges

Planning to Meet This Year's Challenges

Second Wind
1/3/2022

Another year came racing to a close. It’s time ...

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New Year’s Resolutions… or Mere Wishes?

Beth James
12/30/2021

I had an interesting, and inspiring, discussion while dining with ...

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Seven Essential Strategies for Your Agency in the New Year

Second Wind
12/27/2021

Another year has come and gone: now it’s time ...

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Growing an Agency All Comes Down to This…

Second Wind
12/22/2021

A number of years ago, AdAge ran a great article ...

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I Know Where I'm Going…

Second Wind
11/2/2021

Working in a service industry like ours requires a clear ...

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The Perfect Complement: Finding the Right Partner Is About Balance

Deborah Budd
10/6/2021

Advertising agencies are usually fun places to work. They are ...

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Manage Uncontrolled Growth

How Do You Manage Uncontrolled Growth?

Deborah Budd
9/15/2021

We should all have such a problem, right? Yet it ...

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Open Books Test

Second Wind
9/6/2021

In our opinion, there was nothing more dreaded in college ...

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Are You Strong Enough?

Second Wind
8/4/2021

Do you ever pause for a moment in your busy ...

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The ROI of Trust: The HR Benefits of High-Trust Organizations

Deborah Budd
5/17/2021

As you set your advertising agency’s culture goals, it ...

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Are You a Boss or a Leader?

Deborah Budd
4/15/2021

What comes to mind when I say the word “boss ...

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Planning to Hire: Assessing Talent Needs, Budgets and Recruiting To-Dos

Deborah Budd
3/29/2021

For most smaller advertising agencies and marketing firms, hiring is ...

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