logo

MOST RECENT

Business Planning/Management

Take Time to Think

Why Ad Agency Leaders Need to Take Think Time

Second Wind
11/2/2022

Think of your brain as a muscle. Regular exercise keeps ...

read more

Who Will Buy Your Agency?

Second Wind
10/13/2022

Many agency principals have the notion that when they wish ...

read more

Balancing Act

Second Wind
10/11/2022

This is a stressful business. We love it (or, one ...

read more

Creating a Five-Year Exit Plan: Part 1

Second Wind
9/20/2022

Editor’s note: Recently a number of agency principals have ...

read more
Another Recession? How to Prepare for Hard Times

The "R-Word"

Jack Henke
8/2/2022

Recession. Many Second Wind members vividly remember “The Great Recession ...

read more

Six Things Successful Agencies Do To Grow

Second Wind
6/7/2022

Over our long career in this business, we have learned ...

read more

What the Most Successful Agencies Do Every Day

Second Wind
3/24/2022

Over the years, we've had many conversations with agency ...

read more

How’s Your Leadership Growing?

Second Wind
3/11/2022

It is a well-established fact that agencies with better leadership ...

read more

Business Owner Seeks Partner, Heir…

Second Wind
2/8/2022

Succession planning is a bit like a lonely-hearts ad. We ...

read more

Your Employees Can Buy You Out, Even If They Have No Money

Second Wind
1/26/2022

Recently, we worked with an agency president on his retirement ...

read more

Agency Stress Test

Second Wind
1/10/2022

Let''s be honest, the past two years have been ...

read more

Let’s Start the New Year Right

Second Wind
1/7/2022

Agency business planning is something we at Second Wind talk ...

read more
Planning to Meet Next Year's Challenges

Planning to Meet This Year's Challenges

Second Wind
1/3/2022

Another year came racing to a close. It’s time ...

read more

New Year’s Resolutions… or Mere Wishes?

Beth James
12/30/2021

I had an interesting, and inspiring, discussion while dining with ...

read more

Seven Essential Strategies for Your Agency in the New Year

Second Wind
12/27/2021

Another year has come and gone: now it’s time ...

read more

Growing an Agency All Comes Down to This…

Second Wind
12/22/2021

A number of years ago, AdAge ran a great article ...

read more

I Know Where I'm Going…

Second Wind
11/2/2021

Working in a service industry like ours requires a clear ...

read more

The Perfect Complement: Finding the Right Partner Is About Balance

Deborah Budd
10/6/2021

Advertising agencies are usually fun places to work. They are ...

read more