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Financial/Compensation

Senate Votes a 5-Week Extension to Paycheck Protection Program

U.S. Senate Votes a 5-Week Extension to Paycheck Protection Program

Second Wind
7/1/2020

As the month of June ended, the U.S. Senate ...

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SBA/PPP Relief Loans Granted New Terms and Extensions

SBA/PPP Relief Loans Granted New Terms and Extensions

Second Wind
6/5/2020

Of the several emergency relief bills enacted by Congress in ...

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Your Ad Agency Got an SBA Relief Loan - Now What?

Second Wind
5/20/2020

Per our Small Agency Financial Assistance Survey of Second Wind ...

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U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

U.S. House Passes New $484 Billion Relief Bill, PPP Loans Resume April 27

Second Wind
4/24/2020

In an extraordinary session where members attempted to practice social ...

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U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

U.S. Senate Passes New SBA COVID-19 Emergency Loan Funding

Second Wind
4/22/2020

On Tuesday, April 21, the U.S. Senate voted additional ...

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SBA Paycheck Protection Program Update

SBA Paycheck Protection Program Update, April 17, 2020

Second Wind
4/17/2020

On Thursday, April 16, the Small Business Administration announced that ...

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SBA COVID-19 Relief Loan Program Requires Patience

SBA COVID-19 Relief Loan Program Requires Patience

Second Wind
4/13/2020

Small businesses, including many smaller ad agencies, creative studios and ...

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Agency Financial Managers Run a “Hurry-Up Offense”

Vince Dong Recommends Agency Financial Managers Run a “Hurry-Up Offense”

Second Wind
4/13/2020

Second Wind COO Laurie Mikes spoke with our good friend ...

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The Estimating Question: To Fee, or Not to Fee?

The Estimating Question: To Fee, or Not to Fee?

Beth James
1/8/2020

In Second Wind's Forums, members discussed whether agencies should ...

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Agency Financial Management Tips

Agency Financial Management Tips: A Refresher Course

Second Wind
12/31/2019


Red Alert! Second Wind’s Annual Survey Raises Alarms

As ...

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How To Avert Disaster In Your Agency

Second Wind
8/29/2019

We’ve dispensed plenty of advice over the years about ...

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Escaping the Hourly Pricing Model

Escaping the Hourly Pricing Model

Second Wind
8/28/2019

Too many smaller ad agencies and marketing firms are caught ...

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Money Talks: What Goes into Ad Agency Pricing?

Money Talks: What Goes into Ad Agency Pricing?

Deborah Budd
8/21/2019

Few conversations between agency and client are more difficult or ...

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Earn That Markup

Earn That Markup The Old-Fashioned Way

Second Wind
8/9/2019

The statistics are in: the average ad agency markup earned ...

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When Down Is Up

When Down Is Up: Making the Most of Downtime

Second Wind
7/26/2019

We heard an interesting fact from an agency principal not ...

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Valuation: Make Sure You Deal With This First

Valuation: Make Sure You Deal With This First

Second Wind
7/9/2019

Here’s a war story. Two partners started an agency ...

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Strategic Agency or Vendor

Strategic Agency or Vendor: Which Sort Are You?

Deborah Budd
6/19/2019

Now and then, I see an agency question on the ...

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Moving Stalled Client Projects

Strategies for Moving Stalled Client Projects (and Billing)

Deborah Budd
5/20/2019

Over the past decade—essentially, since the Great Recession—ad ...

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Creative In-House

Cost Is Driving More Companies to Pull Creative In-House

Deborah Budd
5/7/2019

Moving marketing to in-house departments is a growing trend in ...

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