Ethos Marketing Goes Wild for Wild Blueberries

Superfoods are a big deal, and helping a Maine superfood gain favor became a major campaign for Ethos Marketing, Westbrook, ME. The agency, with a niche in food marketing and related categories, boosted food marketing association Wild Blueberries of North America with an educational website and an integrated PR and media campaign, including outreach to influential health and nutrition bloggers. The 2017 campaign tripled ad impressions, website visits and the size of the social community, and gained 8 times the ad actions. The campaign continues to draw regular media attention through ongoing efforts of Ethos staffers serving as Wild Bluberries media contacts.