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In a recent Brand Safety Study from mobile video ad ...
read moreWhen Should You Geo-Target vs. Geo-Fence, and What Is the Difference?
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There are several “geo” terms in digital advertising, and it ...
read moreUsers – And Advertisers – Want Social Media to Be Perfect
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Social media has been a difficult environment for marketers since ...
read moreWhat If an Advertiser Just Wants to See Traffic from a Specific Ad Campaign? UTM Codes
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So far, I’ve shared four essential Google Analytics Reports ...
read moreGoogle Analytics Guide: How to Understand Reports and Explain to Your Clients
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If you are in advertising and want to be a ...
read moreThe Steps for a Productive Digital Advertising Client Meeting
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When going into a digital client needs analysis meeting it ...
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Social media is still a young medium; much of what ...
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