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“S-E-L-L” is Not a Four-Letter Word

Jack Henke
5/3/2022

Well, SELL, like, literally is, by the law of the ...

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10 Ways to Make Your Ideas More Innovative

Deborah Budd
4/4/2022

Being innovative is seen as a way to distinguish an ...

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Your Creative Mandate

Second Wind
12/16/2021

Over many years, we’ve advised our Second Wind member ...

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Work When You Feel Like Working

George Fuller
8/16/2021

The first art director I ever worked with was a ...

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Creative Chaos Theory

Creative Chaos Theory

Deborah Budd
3/11/2021

Scientists once believed that events or occurrences in nature were ...

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How to Make Your Creative Work More Diverse

How to Make Your Creative Work More Diverse

Second Wind
12/10/2020

If developing a more diverse ad agency team is your ...

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Is Left-Brain Marketing Killing Marketing Effectiveness?

Second Wind
11/2/2020

After several years of bending to client demands for efficiency ...

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Does Your Creative Work WORK?

Does Your Creative Work WORK?

Deborah Budd
8/27/2020

I’m as guilty as the next ad agency creative ...

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CreateAthon

CreateAthon Invites Second Wind Members to Help Non-Profits

Second Wind
3/17/2020

CreateAthon®, the now venerable, pro bono creative marathon for helping ...

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The Keys To Marketing Success

Getting Your Priorities Right – The Keys To Marketing Success

Tony Mikes
3/17/2020

In the army, I was an unwilling soldier. The highlight ...

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