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PTO vs. Sick Days: Signaling Trust, Managing Negative Behavior

PTO vs. Sick Days: Signaling Trust, Managing Negative Behavior

Deborah Budd
9/29/2020

PTO (paid time off) has become the dominant policy among ...

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Consultants Can’t Do Their Jobs Unless You Let Them

Consultants Can’t Do Their Jobs Unless You Let Them

Deborah Budd
8/20/2020

Ad agencies, like many other kinds of businesses, hire consultants ...

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Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Ditch Your Daily Drama: 10 Best Practices Help Ad Agency Leaders Lead

Deborah Budd
7/20/2020


When you’re up to your ass in alligators, it ...

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You Want to Reopen: Can You Keep Employees Safe In-Office?

You Want to Reopen: Can You Keep Employees Safe In-Office?

Deborah Budd
7/14/2020

First, the bad news…

With the U.S. economy in ...

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Senate Votes a 5-Week Extension to Paycheck Protection Program

U.S. Senate Votes a 5-Week Extension to Paycheck Protection Program

Second Wind
7/1/2020

As the month of June ended, the U.S. Senate ...

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If You Have to Consider Layoffs… Five Factors to Consider

If You Have to Consider Layoffs… Five Factors to Consider

Deborah Budd
6/24/2020

Per a June 2 2020, forecast from Forrester, the U ...

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SBA/PPP Relief Loans Granted New Terms and Extensions

SBA/PPP Relief Loans Granted New Terms and Extensions

Second Wind
6/5/2020

Of the several emergency relief bills enacted by Congress in ...

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What Can Ad Agencies Do to Retain Employees In the Midst of COVID-19?

What Can Ad Agencies Do to Retain Employees In the Midst of COVID-19?

Deborah Budd
5/5/2020

UK trade publication DesignWeek surveyed its readers to get a ...

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Principals Also Need to Take Care of Themselves in a Crisis

Principals Also Need to Take Care of Themselves in a Crisis

Deborah Budd
4/28/2020

As business owners, small ad agency principals are being severely ...

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Taking Care of Your People During a Crisis

Taking Care of Your People During a Crisis

Deborah Budd
4/16/2020

Every day since the COVID-19 virus began to spread, we ...

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Ad Agencies Adapt to Work-From-Home, Express Concerns

Ad Agencies Adapt to Work-From-Home, Express Concerns

Deborah Budd
4/13/2020

While many advertising agencies and marketing firms routinely use remote ...

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Management Is Not the Same Thing as Leadership

Management Is Not the Same Thing as Leadership

Deborah Budd
4/13/2020

Over many years of working with and consulting for smaller ...

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A Volatile Economy

Blood in the Streets: A Volatile Economy Signals Opportunity

Second Wind
1/8/2019

Nathan Rothschild of the great European banking family is supposed ...

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Five Ways to Weather a Weak Economy

Tony Mikes
8/30/2018

I entered the advertising business in 1965. During my career ...

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