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buy/sell/merge/retire

Is It Time To Let Your “Baby” Go? Transitioning to Retirement

Second Wind
1/18/2023

You’ve nurtured, fed, hovered over, and perhaps spent every waking minute working on and worrying about your agency. Meanwhile, your agency people, who helped you to grow the business ...

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Who Will Buy Your Agency?

Second Wind
10/13/2022

Many agency principals have the notion that when they wish to retire, they can sell their agencies to a larger agency, collect their money and start playing golf. While this ...

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Should Your Successor Be Just Like You?

Deborah Budd
3/25/2021

Letting go of your baby is part of the succession planning process. Ideally, you already have a person or people in place to move into the role of ad agency ...

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