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financial management

Another Recession? How to Prepare for Hard Times

Another Recession? How to Prepare for Hard Times

Second Wind
11/21/2019

With US financial markets taking a frequently disconcerting roller-coaster ride ...

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Agency Financial Management Tips

Agency Financial Management Tips: A Refresher Course

Second Wind
9/11/2019


Red Alert! Second Wind’s Annual Survey Raises Alarms

As ...

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Report Write Offs

Why Ad Agencies Need to Report Their Write-Offs

Vincent G. Dong, CPA, CA
12/18/2018

What’s the big deal about write-offs? No one sees ...

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The Long and Winding Road

The Long and Winding Road

Tony Mikes
9/5/2018

Following is a hard-learned, hard-earned summary from Second Wind to ...

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Value-based Pricing

Value-based Pricing: How to Raise Your Price Ceiling for Marketing Expertise

Deborah Budd
8/22/2018

In the halcyon days of the advertising business, when the ...

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Accounting ROI

What Is Your Accounting ROI? Ten Reasons Why an AMS Is Your Best ROI Tool

Vincent G. Dong
8/14/2018

How many ad agency owners have asked about the return ...

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Billing Standards and Practices

Why You Need an Agency Billing Standards and Practices Guide

Deborah Budd
6/7/2018

Many of you are married or in long-term relationships. Think ...

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