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team building

Full Circle – To 360 or Not to 360?

Second Wind
2/14/2023

Employee reviews are a huge headache for most smaller agency owners. Yet, employees expect them; and they can be useful tools for giving feedback and direction to your staff. They ...

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Trust Your People

Second Wind
1/11/2023

A number of years ago, there was a very interesting article in the New Yorker. The article reported that when you are a contestant on the game show, “Who Wants ...

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Seven Signs Your Agency Culture Is Thriving

Second Wind
11/2/2022

Culture is a much touted factor in building a great creative ad agency or marketing firm. Agency principals devote much time and effort into figuring out what their culture is ...

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The ROI of Trust: The HR Benefits of High-Trust Organizations

Deborah Budd
5/17/2021

As you set your advertising agency’s culture goals, it’s important to understand how the leader influences employees’ attitudes and enthusiasm for the work, serving clients and collaborating with ...

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Building Your Ad Agency on Values

Deborah Budd
4/8/2021

In today’s corporate world, it is trendy to brandish the terms “culture” and “values” when discussing strategic plans or objectives. Many business leaders claim to understand how strong core ...

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Reflections on Leading a Team During a Crisis

Kimberly Kane
1/14/2021

Some of my earliest memories include running on the beach with my sister and my dad. These weren’t just jogs along the water, they were long runs or sprints ...

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